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Digital Marketing (Activation) Apprentice X 2

Vacancy Details

  • Hearts & Science

  • London

Type:
Digital Marketing
Salary:
£17,000
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Team Overview:
Digital Execution is the overarching team of digital practitioners within the Investment function of Hearts and Science UK. DXT, includes Biddable (Search and Social), Digital Investment (Managed and Programmatic Activation) and the AdOps Team. A multi-discipline team, aligned through the planning and activation of digital campaigns.


Role Overview:
As a Digital Activation Apprentice, you will be responsible for learning the full end to end planning and activation process by utilising online resources available and your colleagues for advice and guidance. You will work alongside the Digital Activation Analysts to support basic digital planning, target audience research, competitor analyses, pacing, reporting and finance. As well as the training you will receive through your apprenticeship, you are required to complete all basic digital training modules including; Facebook Blueprint, Twitter FlightSchool, Google Skillshop, and undertaking relevant certifications to aid you in your role.
As a Digital Activation Apprentice, you are expected to learn about Digital media channels, platforms and the fundamentals of ‘Biddable’, ‘Programmatic’ and ‘AdOps’ Understanding how advertising within digital experiences influences user behaviour.

Working across multiple clients your day to day will be to:

  • Create low-level media plans with the help of the Digital Activation Analyst
  • Compile regular reports for client campaigns, eventually writing commentary outlining learnings and recommendations
  • Complete the daily pacing document to ensure all campaigns are on track to spend in full
  • Carry out audience research for planning, to ensure we are targeting effectively. This includes creating keyword lists
  • Set-up of low-level campaigns across all channels, ensuring all set-ups are quality checked by a senior member of the team
  • Book campaigns onto Prisma and reconcile at the end of each month, with the help of seniors
  • Ensuring you are keeping up to date with the latest industry trends
  • Complete all training modules for relevant digital platforms
  • Other duties commensurate with the role as assigned by Digital Activation Manager,

Experience / Interest:

  • Has a passion for working in media
  • Eager to learn about digital media and advertising
  • Pintrest, LinkedIn
  • Online Content Usage – Youtube, Google Search, Relevant Blogging platforms and publications

 

Skills, Attitude, Tools and Systems:

  • Basic analytic skills for reporting
  • Basic excel skills
  • Basic presentation skills
  • Confident communicator
  • Initiative and problem-solving skills
  • Punctual
  • Knowledge hungry, determined and positive energy
  • Team Player, and keen to collaborate with others
  • Social Media Platforms – Facebook/Instagram, Twitter, TikTok,

 

Some of the perks of working for us:
. Flexible working
. 27 days holiday + bank holidays
. A range of benefits on completion of probation….health, pension, gym
. Access to options benifits…childcare vouchers, cycle to work scheme, season ticket loans
. In house training
. Access to training & development through IPA membership
. Access to training and development through Omnicom
. Social perks…Summer and Christmas party, Friday drinks and a day off for your birthday

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