Business Transformation and Digital Learning for a Modern World
Format
- Duration - 6 live virtual classes
- Intensity - 1 hour for each class
Key Topics
- The Changing Digital Landscape
- Rise of the Super Consumer
- The Power of Data & Insights
- Storytelling & Data Visualisation
- AI and Data Science
- Creating a data-first culture
After the session, you'll be able to
- Deepen their understanding of the implications of the ever-changing data landscape
- Realise that the consumer has changed and explore how organisations need to adopt a customer-centric, data-driven approach to be able to compete
- Compare types of data and ways of analysing and using this data
- Learn how to form the right questions to generate data insights and define actions in response to the answers they get from data
- Appreciate the impact data can have through storytelling and data visualisation
- Identify the various areas of development that make up the fields of Artificial Intelligence and Data Science
- Understand the mechanics of programmatic and how it can change marketing planning and capability
Who is it for?
- C-suite leaders
- Senior management and executives across all business functions
- Future managers and leaders
- Change agents and departmental managers