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Performance Marketing Specialist – Ecommerce

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About the Client
Ecommerce business

Job Description

  • Developing marketing strategies for ecommerce sites
  • End-to-end management of Facebook Ads campaigns, mostly focused on e-commerce
  • Maximise revenue generation and profitability of the campaigns
  • Writing copies for Facebook Ads
  • Generating leads and sales using Facebook Ads
  • Crafting landing pages and lead generation forms for our content to distrubute through relevant paid programs
  • Testing varations of ads to determine best performing
  • Continuous monitoring of results and improivng ads
  • Reporting of results of Facebook Campaigns
  • Manage the strategy and setup of all paid campaigns
  • Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, and marketing analytics reports

The Successful Applicant

  • Prior experience managing Facebook Ads for ecommerce companies
  • Knowledge of paid search (Google AdWords), retargeting, social networking advertising (Facebook, Twitter, Linkedin, Pintrest, and more)
  • Data-driven analytical thinking and knowledge of chanel specific metrics and KPI’s (CPA, CPL, CAC etc)
  • Knowledge of Paid Social and Google Ads techniques
  • Facebook Blueprint certified

What’s on Offer
An exciting permanent role within a growing ecommerce business in Singapore.

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