Boost your career with the digital marketing leadership course developed with Google and powered by AVADO
Squared Online is the award-winning digital marketing leadership course developed with Google. Taught online over five months and featuring high-profile guest speakers, you will graduate with a certificate endorsed by the IAB and the IPA, and accredited by the CPD - with skills highly sought after by brands,
To really succeed in digital you need to understand the technology, the best ways to use it, and how to manage teams to execute ideas in the most efficient way. Online digital marketing courses are the perfect way to study the latest trends and skills flexibly and engagingly. Squared Online gives you a rounded view and real working context to stay ahead in a fast-paced industry.
- Marketing managers and execs looking to fast track their career
- Recent graduates looking to kick-start their career in digital
- Professionals working in a related industry looking to move into marketing
Squared Online is developed with Google digital marketing expertise to ensure you're learning the most up-to-date thinking and skills. Each and every module of this digital marketing course is structured in accordance with our carefully designed learning principles. This structure - as well as our team of instructional designers who build the course - ensures you get the most out of your Squared Online journey by being able to apply what you learn from day one.
Over the course of five months you will study five modules:
Module 1 - Embracing change
In this module, you’ll explore digital disruption and what it means for a marketing functions.
Module 2 - Customer-centricity
In this module, you’ll map the customer journey and explore how it informs brand values, content and social strategies.
Module 3 - Customer-centric technology
In this module, you'll work in a team to use multiple channels and technology to reach customers at the right time across their journeys.
Module 4 - Data, analytics and single customer view
In this module, you’ll use analytics and data to evaluate marketing efforts and generate insights, adopting a single customer view mindset throughout.
Module 5 - Customer change
In this module, your team will evaluate how technology developments will further transform marketing practice and bring together skills and knowledge.
The Squared Online developed with Google digital marketing course takes place over five months and you will need to dedicate 4-6 hours a week to your coursework and weekly live classes.
Squared Online is not just about acquiring digital skills. You'll be challenged to become an inspiring leader whilst improving your own personal effectiveness. You will learn in groups on real-life projects and pre- and post-class activities so that you can apply what you learn immediately in the real world and on the job.
With Squared Online you will be working with others on real projects to give you experiences that you will be able to draw on throughout your career. We learn through experience, through making mistakes, and trying out ideas - not by being told.
Join the Squared Network
Join Squared Online and you'll be joining the exclusive group of Squared alumni. Through this network of thousands of marketers across the world you'll be able to share knowledge, experience and ideas throughout the course and beyond - the learning won’t stop once you graduate.
Our expert speakers
You’ll learn directly from our handpicked industry experts who have years of experience in everything digital. In addition to delivering all of our live classes, they bring the digital marketing course to life for you by sharing their perspectives on what’s happening in the digital world.
Our community team
Whether it’s classes, projects, group work or anything else you want to discuss, the community team is on hand to help you. They’re experts in all things Squared and the student experience.
Squared Online is delivered completely online via a Virtual Campus, so all you need to learn is a device to work on and an internet connection.
Each course takes place over five months. We’ll let you know the exact dates and class times when you receive the course information from the form on this page.
The Squared Online Certificate in Digital Marketing is priced at £1,799.00 + VAT.
- If you are funding the course yourself it can be paid in
instalmentsover two or three months with no interest.
To meet the entrance criteria you’ll need a first or second-class university degree, or one of the following:
- 3 + years' work experience, ideally in marketing
- A level 4 marketing qualification such as the CIM Professional Certificate in Marketing
You will also need to:
- Speak and write English fluently
- Have basic PC skills and online access
- Have broadband internet access
- Be over the age of 18
Take the next step
Fill in the form to get full course information including the Squared Online brochure, syllabus and modules, and how to apply. Our friendly Admissions Team will be in touch to answer any of your questions.